As you write
Choose a title that speaks to your readership
These days, many researchers find interesting papers using search engines like PMC or Google Scholar. When choosing a title for your manuscript, take a moment to think about what terms a reader might search to find your study. Make sure that the main point of your article is clear from the title.
Write an abstract that draws readers in
Just like choosing a title, it’s important to consider what key words might lead a reader to your study, and to incorporate those into your abstract.
Pay special attention to the first two lines of your abstract. Those first 30 or 40 words will show up in online searches and library databases. They could be the reason readers click through to read the rest of your article. (Some experts even suggest relocating your conclusions to the top of your abstract for this reason!)